Elliott Limb

Elliott Limb, Founder & CEO ,Cubed
Elliott Limb, Founder & CEO ,Cubed

Founder & CEO ,Cubed

In a career spanning over 20 years, I have held multiple prestigious positions in the Banking and Fintech industry.

Realising the depth of opportunities available as the finance industry reached an inflection point, I founded CoBa – where collaboration and agile (cross eco-systems) operating models have true alignment from strategy through to value realisation, digging deeper than technology, API and standard platform level. CoBa is my vision of how we build sustainable business models, based on collaboration between banks, fintech, regulators and corporates to maximise profitability on an individual and collective basis.

My expertise in Banking & Fintech stems from the major challenges and opportunities I faced over my career, most notably as the technology head for Citibank’s transaction banking business in EMEA, overseeing the strategy, delivery and support of all of the transaction banking services across 53 countries. Post Citibank, I was the head of Corporate Banking for the world’s 3rd largest fintech company Finastra (formerly Misys) which also gave me the experience of how to grow a technology business. In addition, I have also held senior positions at Barclays, Travelex and a subsidiary of the Lloyds banking group, as well as running my own consulting business and Payments advisory. I have been involved in all aspects of the transaction banking business and provided thought leadership in various aspects of payments and transformational change, regularly speaking at industry events around the globe.

Currently a Board Member at World Trade Board, I am a passionate leader and founder of multiple ventures that aims to foster a bridge between the financial sector with disruptive technology.

Based in London, I am a musician at heart, a published author and an experienced keynote speaker offering industry insights, sharing my experiences gained across UK, EMEA, New York, Singapore, India and Australia.

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