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    >Deborah Webster


    Deborah Webster

    Deborah Webster

    For Deborah, entrepreneurship is about brilliant people creating value by solving meaningful problems. With a passion for understanding what makes people tick, she’s currently researching and writing a book on the impact of technology and the innovators using it as a force for good.Raised in the Kingdom of Saudi Arabia, Deborah has experience working across the GCC and other emerging markets. She has a successful track record in identifying high-potential leaders and entrepreneurs, as well as those that are red-flags. Deborah systemised the methodology to help investors de-risk and optimise investments in early-stage and high-growth companies (AMANI™). The most notable example of a company with ‘red-flags’ was Theranos – pre-scandal.


    Deborah has also been an Advisor to several initiatives driving gender parity, innovation and entrepreneurship. She has spoken at several conferences around the world and chairs discussions on a variety of topics including, leadership, innovation, and ethical practices around data and technology.

    Clients have included Carlyle Group, Gulf Investment Corporation, Millicom, Tigo, Women for Women International, as well as some family groups, accelerators, high-growth companies and startups.



    AMANicircle is a curated coalition of investors and partners vested in solving meaningful problems and improving the rate of success in venture funding. Using our proprietary protocol AMANI™, three critical aspects make us different:

    • Unique due diligence on the founder, the team and the fit with the investor(s)/partner(s)
    • Focused on sustainability including sound financials, proper leadership, fair practices, and positive impact across the full value chain, people and society.
    • Committed to beneficial and ethical uses of technology, safeguarding the rights of consumers and citizens – present and future.
    Join us at the next FiNext Conference in Dubai, Feb 2 - 3, 2022