Laurel Rossi is a seasoned professional with a wealth of experience in driving growth and leading strategy and operations for organizations in the new economy landscape. With a track record of excellence as a Chief Revenue Officer (CRO) and Chief Marketing Officer (CMO), Laurel has garnered recognition for her exceptional leadership in people and diversity, equity, and inclusion (DEI) initiatives. She is a staunch advocate for women and individuals with disabilities in the workforce, showcasing her commitment to fostering a more inclusive and diverse business environment.
Based in New York, New York, Laurel is associated with Infillion, where she serves as a Growth Driver. Her impressive profile boasts a substantial following of over 7,150 individuals and a professional network exceeding 500 connections, highlighting her influence and reach within the industry.
With a career spanning over two decades, Laurel has been instrumental in spearheading transformative growth strategies for marketing, media, and technology companies. She is recognized as a digital-first marketing thought expert, having collaborated with renowned global brands such as Verizon, Boehringer Ingelheim, Citi, Revlon, ATT, and Amgen. Laurel’s skill set includes expertise in people leadership, digital transformation, data-driven marketing, brand strategy, and performance measurement, underscoring her proficiency across diverse domains.
Throughout her career, Laurel has achieved significant milestones, including the successful establishment and sale of the digital startup, Strat Farm, to Havas. Her contributions have been instrumental in earning accolades such as the 2019 Global Agency of the Year at OMD and multiple prestigious awards like Effie, Andys, and One Show Awards for her work with Verizon Wireless.
Beyond her professional endeavors, Laurel is a trailblazer in promoting diversity and inclusion. As the founder of Creative Spirit, she has created opportunities for individuals with intellectual, developmental, and learning disabilities by facilitating their integration into the workforce at esteemed companies worldwide. Additionally, Laurel has made significant strides in advancing women’s leadership through the development of a world-class women’s masterclass and diversity program during her tenure as Chair at the Advertising Club NY.
Laurel’s innovative approach, unwavering commitment to diversity and inclusion, and remarkable achievements underscore her as a visionary leader in the dynamic landscape of the new economy.